About Us

Family Owned. Locally Operated. Trusted in Manitoba for 40 years.

CROWN Auto Group is one of the few family owned and operated dealer groups in Winnipeg, with two generations actively involved in day to day leadership. For over 40 years, we’ve proudly served Winnipeg and Manitoba drivers by doing business the right way — with integrity, transparency, and respect.

Our reputation matters to us because this is our home. We treat every customer the way we would want to be treated ourselves.

Making Car Ownership Easy

Most of our business comes from repeat customers and referrals, and we don’t take that lightly. “Making Car Ownership Easy” isn’t just a slogan — it’s the philosophy that guides how we think, how we communicate, and how we serve our guests every day, in both sales and service. From your first visit to every service visit after, our goal is to remove stress, provide transparency, and respect your time.

Multicultural, Just Like Our Community

Winnipeg is diverse — and so are we. Winnipeg is a diverse city, and our team reflects that. We are proud to be a multicultural workplace where we speak dozens of languages—including Tagalog, Punjabi, Hindi, Cantonese, Mandarin and French. Whether you are a newcomer to Canada or a lifelong Manitoban, we aim to communicate in the language you prefer.

CROWN CARma: Investing in Our Community

We believe in Crown CARma — what goes around, comes around. CROWN Auto Group is committed to giving back to the Winnipeg and Manitoba communities where we live and work. We proudly support local charities, events, and initiatives, and our team regularly volunteers in the community we call home.

Nationally Recognized, Locally Driven

We believe it’s the small things, done well and done consistently, that make the biggest difference. That focus has earned Dilawri’s CROWN Auto Group recognition as a Canada’s Best Managed Companies Platinum Club member, Deloitte’s highest level of corporate recognition Our commitment to operational excellence has earned us Platinum Status in the Canada’s Best Managed Companies program by Deloitte.

Frequently Asked Questions:

Q: Is CROWN Auto Group locally owned?

A: Yes. We are a multi-generational, family-owned automotive group based right here in Winnipeg. We’ve been serving the Winnipeg and Manitoba community for 40 years.

Q: What brands does CROWN Auto Group carry?

A: We are Manitoba's leader in Japanese import brands, including Honda, Acura, Toyota, Mazda, and Nissan, with one of the largest new inventories in the province. We also carry all makes of pre-owned vehicles, including certified pre-owned cars, SUVs, crossovers and vans and vehicles under $20000.

Q: Do you serve customers outside Winnipeg?

Yes. While our dealerships are based in Winnipeg, we proudly serve customers from across Manitoba, Ontario and Nunavut for both vehicle purchases and service.